AdvancedMarket StrategyManufacturingRetailCapital One
Paper Price Pressure
Published March 19, 2025
A paper maker is tempted to cut prices to boost sales. Can you quantify the trade offs and set the price that wins the market without sparking a race to the bottom?
About this Case
Type:Market Strategy
Difficulty:Advanced
Industries:Manufacturing, Retail
Source:Capital One
Published:March 19, 2025