IntermediateMarket StrategyConsumer ProductsManufacturingRetailTransportationMercedes
Mercedes AMG: Turning the most affluent prospects into loyal clients
Published March 9, 2025
Company case by Mercedes-Benz Management Consulting
About this Case
Type:Market Strategy
Difficulty:Intermediate
Industries:Consumer Products, Manufacturing, Retail, Transportation
Source:Mercedes
Published:March 9, 2025